I Went Live in Times Square with Dr. Keena Mosley—and Here’s What Happened

Have you ever had a full-circle moment that left you speechless?

That was me—standing in the middle of Times Square, lights flashing, people everywhere, and watching my client, Dr. Keena Mosley, light up the digital billboard with her brand-new book Launch to Impact. And the best part? We went LIVE right then and there to talk about it.

I’ve hosted a lot of conversations on the Published and Paid Podcast, but this one? This one felt different. It wasn’t just about a book. It was about legacy. Leadership. And the power of owning your voice—even when you're just starting out.

Let me give you the backstory.

From Vision to Billboard in 20 Weeks

Dr. Keena Mosley is no stranger to leadership. She’s been in the game for over 30 years—working in education, supervising hundreds of staff, and now coaching developing leaders across the country. When she came to me, she had an idea for a book that would become a bluep...

Let’s be honest—virtual events have their place.

They’re convenient. Accessible. Low-cost.
But if you’re trying to build real momentum, establish yourself as a leader, and create lasting transformation for your business and brand—virtual alone just isn’t enough.

As someone who built a multiple six-figure business while still working a full-time job as a middle school teacher, I’ve lived this.

I couldn’t travel freely. I didn’t have the luxury of hopping on stages across the country. So I created my own stage.

I started hosting small, low-cost workshops on the weekends—$25 to $47 for full-day trainings. I’d teach, coach, and offer real-time transformation to women in the room. And those workshops became the foundation for everything I’ve built today: a thriving business, a global brand, and the confidence that comes from knowing I don’t have to wait for permission to lead.

In-Person Is About Access—and Acceleration

Virtual events are great for information.
But in-person events? Th...

Let me ask you a question:
Have you started writing your book, but somehow found yourself stuck around chapter two or three… again?

If you’ve been making minimal progress, battling perfectionism, or constantly waiting for the “right time,” you are not alone.
In fact, I see this all the time with the leaders, experts, and high-achievers I coach.

But here’s the truth: Your book isn’t unfinished because you’re unqualified. It’s unfinished because of one (or more) of these seven reasons. And I’m going to walk you through each of them—so you can finally get unstuck and finish strong.

1. You’re Overthinking the Process

Let’s start with the big one: perfectionism.
If you’re editing as you write, rereading every paragraph, and obsessing over every sentence—it’s no wonder you’re stuck. That’s not writing. That’s micromanaging.

Remember, your first draft is supposed to be rough. It’s called a rough draft for a reason! You don’t need to have it all figured out on page one. Just get your thou...

We’re in a season where creating extra income isn’t just a luxury—it’s a necessity. With rising costs and increasing demands on our time, building a business that supports your life (instead of draining it) is more important than ever.

That’s why I’ve been so focused on digital products.

Not just any digital products—but intentional, income-generating assets that allow me to make daily sales without having to go live, launch every month, or be in constant hustle mode.

In my latest Published and Paid Podcast episode, I pull back the curtain on exactly how I’ve built systems that generate daily revenue—and how you can do the same.

Setting the Foundation: Realistic, Scalable Revenue Goals

Let’s start with the numbers. I’m a goal-setter, so I always break mine into three tiers: a baseline, a mid-level, and a stretch goal. Right now, my focus is on generating:

• $30,000 in digital product sales over six months (my baseline)

• $60,000 (my mid-level)

• And a stretch goal of $100...

 Have you ever felt like you were running in circles, trying to figure out the perfect business model—only to realize the answer was right in front of you all along?

That was me.

I spent years building my first coaching membership, only to shut it down in 2019. Then, I spent another two years trying to relaunch a membership program, testing different ideas, names, and structures—until it finally clicked.

The best offer for my business was something I had already created.

In this post, I’m sharing the real story behind my coaching membership, the mistakes I made, and the key lessons that helped me finally build a thriving program.

The Mistakes I Made the First Time

When I first launched my coaching membership, I followed someone else’s model. It seemed successful for them, so I figured it would work for me, too.

Mistake #1: Copying a model that didn’t fit my lifestyle
The coach I was learning from had a team handling everything behind the scenes. Meanwhile, I was juggling work, ki...

 Welcome to the first installment of my Leadership Lessons series! As a writing consultant and online business strategist with years of leadership experience, I'm excited to share valuable insights I've gained while building my business.

When you self-publish anything - whether it's a book, coaching program, or course - you're not just publishing content. You're growing into a new version of yourself that requires both self-leadership and the ability to lead others.

The Day Two Team Members Resigned

I recently experienced something many entrepreneurs face - team turnover. Inspired by reading about Gumroad's success with contractors, I decided to try building my business with an all-contractor team rather than employees, despite what my business coaches recommended.

After hiring what seemed like an amazing VA from Upwork, I later brought on her husband for a sales role, despite my reservations about hiring a couple. Initially things went well, but performance issues eventually emerg...

 Dreaming of writing a book but feeling overwhelmed? You’re not alone. Many experts delay their book-writing journey because they believe it takes months or even years. But what if you could write a high-impact book in just a few days?

After working with hundreds of authors, I've developed the Fast Writing Framework: a proven system that helps entrepreneurs, coaches, and thought leaders write and publish their books quickly and effectively.

Step 1: Define Your Purpose and Audience

Your book isn’t for everyone—it’s for a specific reader. Ask yourself:

• Who will benefit most from your book?
• What transformation or knowledge will they gain?

A clear audience and purpose set the foundation for an engaging and impactful book.

Step 2: Structure Your Content for Maximum Impact

A compelling book needs a structured outline. Avoid fluff by including:

• A captivating introduction that hooks the reader
• Core chapters that break down your expertise step-by-step
• Actionable takeaways to en...

As a former middle school language arts teacher turned seven-figure entrepreneur, I've learned that success comes when you align your passion with profit—and I've found someone who embodies this principle perfectly.

Let me tell you, when I connected with LaTonia Monroe Naylor, I knew I had to share her story with my community. This woman is a powerhouse in the nonprofit space who has helped secure over $5 million in grants throughout her career! And the best part? She's turned her expertise into a mission-rich, profit-powered business that creates true impact.

I'm passionate about helping you build a thought leadership brand and business that transforms lives—including your own! So many of us have these amazing God-given passions but struggle to monetize them in a way that feels authentic and sustainable. That's exactly what LaTonia has mastered, and I couldn't wait to extract these gems from her and share them with you.

Whether you're running a nonprofit, considering starting one, ...

 One of the most critical success factors for entrepreneurs, authors, and coaches is focus. If you've ever felt overwhelmed by juggling multiple tasks, chasing shiny objects, or struggling to progress in your business or personal goals, this post is for you.

Why Focus Matters

I share my journey of transitioning from being scattered and exhausted to building a seven-figure business by mastering focus. The key takeaway? Success comes when you lock in on one thing at a time.

In my experience, focus means committing to a task until you see results—whether that's completing a book, launching a coaching program, or hitting personal milestones.

"If you focus on one task, you'll complete it in half the time with 90% accuracy, compared to multitasking." — Jasmine Womack

5 Proven Strategies to Improve Your Focus

1. Set Clear, Achievable Goals
   • Write down your Top 3 daily priorities. If you finish them, anything extra is a bonus.
   • Example: My daily goals include recording podcast epis...

As we step into a new year, it's the perfect time to reflect on the past and strategically plan for the future. But planning for success isn’t just about setting business goals—it's about taking a holistic approach that touches every aspect of your life. From your career and finances to your health, relationships, and spiritual growth, true success comes from creating balance in all of these areas. In this post, I’ll share how to create a comprehensive, realistic, and actionable plan that sets you up for a year filled with growth, impact, and fulfillment. Whether you’re aiming for professional achievements, personal growth, or stronger relationships, a holistic approach is key to sustainable success.

Taking Inventory

The end of the year offers a natural opportunity to reflect. It’s important to assess where you stand in comparison to the previous year: your finances, health, relationships, and personal growth. This self-assessment is key to understanding what worked, what didn’t, ...