Episode 62: Beyond the Book: How to Monetize Your Message and Build Real Income

Season #2

Episode Summary

We’re taking it back with this rewind episode of the Published & Paid® Podcast—and the timing couldn’t be better since we’re right in the middle of the Monetize Your Book Challenge.

Here’s the deal: so many authors limit themselves when it comes to their books. They think small—selling a few copies, adding on a t-shirt or mug, maybe setting up a table at a local event. But your book has the power to do so much more. It can open the door to high-ticket offers, speaking opportunities, and the type of impact you dreamed about when you first sat down to write.

In this conversation, I’m sharing what I’ve learned from working with hundreds of authors and entrepreneurs over the years. If you’ve ever wondered how to move beyond just “selling a book” to building a business that pays you well, this is for you.

Key Takeaways.

  • How to expand your mindset so you can actually see what’s possible beyond your book

  • The shift from selling low-cost items to creating real, high-value offers

  • Why you need an audience (and what to do to actually build and nurture one)

  • How to clearly explain what you’re selling—and confidently charge what you’re worth

  • The simple truth behind why most authors don’t make money, and how you can avoid being a statistic

Memorable Quotes

  • “If you don’t have a strategy for sales and marketing, you’ve lost the business beyond the book before you even publish.”

  • “Your current life and business reflect your current level of knowledge, education, skill set, and effort.”

  • “The average author makes less than $1,000 a year. It’s time to put that statistic to rest.”

Secure your spot for the next Monetize Your Book Challenge (Oct 13 - Oct 17): 

Discover the secret to making sales before your expert book is published, with your book, and beyond your book- and leveraging your book to grow your business

CLICK HERE TO REGISTER: www.monetizeyourbooknow.com

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